Project summary
LPMS is a landing page management system for campaign work. A team can create a page, edit what it says and publish it from one place, instead of rebuilding a new page every time a campaign changes.
A page starts in the admin. The team writes and changes the content there, then publishes the version the campaign should use. The page a visitor opens is the one the system is serving.
Later changes stay in the same admin. The team does not start a new page from scratch when the campaign copy, offer or layout needs an update.
How it works
- 01
Start the page
The team creates a landing page and attaches it to the campaign.
- 02
Edit in the admin
Content changes are made on that page, in the management system.
- 03
Publish the version
The page is published from the same admin the team edited it in.
- 04
Update it later
The next campaign change is another edit and publish, not a new page from zero.
What this project covers
Create a page
A new landing page is started in the admin for the campaign that needs it.
Edit the content
The team changes the copy and the page content in the same place, without a separate rebuild.
Publish
Publishing sends that version out as the page the campaign uses.
One admin
Every campaign page the team looks after is listed and opened from the same system.
Later changes
When the campaign changes, the existing page is updated and published again.
The served page
The page visitors open is the one the management system is serving for that campaign.
What we built
We built the management system and the pages it serves. A team can create, edit and organise campaign landing pages from one admin, then publish the page the campaign uses.
Creating, editing and publishing are steps in the same system. The managed page and the page the campaign sends people to are not two separate builds.
Our role
We designed the admin and the pages it serves, built the management system and deployed it for the team running the campaigns.